I bet you thought that printing your own money is illegal, right? Everyone knows that the perpetrator eventually gets caught, their counterfeit cash is quickly found out, and they are thrown in the slammer.
What about printing value? Is that illegal? Can "value" be a tangible item? I guess it all depends on what the item is worth to you and your clients.
For example, Bridgetown Printing recently produced a postcard mailer with a scratch-off application. The piece was for a new fruit smoothie store in town and the owners needed something to A.) advertise their new service and B.) drive consumers into the store. So we partnered with them to develop a giveaway piece where the consumer had the opportunity to win various prizes. The catch was, they had to be in the store when they scratched or their prize wasn't awarded to them. We helped the store obtain their mailing list, apply the scratch-off ink, and send their pieces to the post office. Talk about a one-stop-shop!
Speaking of printing money, Bridgetown will be hosting its monthly University of Bridgetown lunch-and-learn class on Wednesday, June 17th. The topic of discussion: Paper! We will have a representative from Mohawk Paper to discuss the ins and outs of paper and the results you can expect when using various stocks. Stay tuned for details or contact krichardson@bridgetown.com for more information. Hope to see you there!
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